I think this music video is influential as it has a message that is being portrayed to the audience in an entertaining way. This is one of the influential type of music as it reaches out to anyone being bullied at school. The young Jessie is dressed in boyish black clothes to symbolise her as the odd one out of the school, all the other children are dressed in bright colours, this makes Jessie stand out as the different one.
There is a strong link between lyrics and visuals in the video to ‘who’s laughing now’. The camera is from Jessie’s class mates point of views. When the music slows the images follow suit, especially when Jessie is surrounded my falling exam papers, this part is in slow motion because the music is at its slowest moment.
When the young Jessie goes on a rampage demolishing the school, she goes into the school theatre and destroys the stage, this indicates that she is breaking boundaries, something that Jessie J is seen to do in her career. She also sings into a fake camera, this is a foreshadow of her future because we, as an audience. Already know she grows up to be a successful singer performing in front of the camera a lot.